Last updated: 2025-01-25
1. Collection and Use of Personal Data
Personal Data We Collect
- Name, email, and phone number
- Delivery and billing addresses
- Payment information
- Personal identification number (for invoice purchases)
- IP address and device information
- Order history and purchasing behavior
- Customer service communication
- Membership information
Purpose of Processing
- Manage orders and deliveries
- Provide customer service and support
- Improve our products and services
- Personalize your shopping experience
- Send relevant offers (with consent)
- Prevent fraud
- Fulfill accounting requirements and other legal obligations
2. Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Contract: To fulfill our agreement with you as a customer
- Legal obligation: To comply with applicable laws and regulations
- Legitimate interest: To develop and improve our services
- Consent: For marketing and newsletters
3. Sharing of Personal Data
We share your data with the following categories of recipients:
- Suppliers: For product delivery
- Payment providers: To handle payments
- IT providers: For website and system operations
- Marketing partners: For targeted marketing
- Authorities: When required by law
4. Your Rights
Under GDPR, you have the following rights:
- Right to information: About how your data is processed
- Right to access: Obtain a copy of your personal data
- Right to rectification: Correct inaccurate data
- Right to erasure: Have your data deleted
- Right to restriction: Limit the processing of your data
- Right to data portability: Receive your data in a structured format
- Right to object: To certain types of processing
5. Retention Period
We store your personal data only for as long as necessary for the purposes for which it was collected:
- Customer accounts: As long as the account is active
- Order information: 7 years according to accounting laws
- Customer service cases: 12 months after the case is closed
- Marketing: Until consent is withdrawn
6. Contact Us
If you have questions about our privacy policy or wish to exercise your rights, contact us at:
- Email: support@techexpress.se
- Phone: 08-123 45 67
- Address: Vasagatan 17c, 123 45 Stockholm
- Data Protection Officer: dpo@techexpress.se
You also have the right to file a complaint with the Swedish Authority for Privacy Protection (IMY) if you believe we are processing your personal data in violation of applicable data protection laws.